Thursday, May 27, 2010

Giving copywriters everywhere a bad name

There's a range of bread at Sainsbury's described as 'artisan inspired'. Copywriter inspired, more like. What an absolute load of marketing b*****ks. It goes well with the 'deli style' coleslaw sold in the same store. This carefully crafted, authentic style blog is literature inspired. Although you'd be forgiven for not realising.

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