Thursday, May 27, 2010
Giving copywriters everywhere a bad name
There's a range of bread at Sainsbury's described as 'artisan inspired'. Copywriter inspired, more like. What an absolute load of marketing b*****ks. It goes well with the 'deli style' coleslaw sold in the same store. This carefully crafted, authentic style blog is literature inspired. Although you'd be forgiven for not realising.
Posted by Phil Woodford at 4:25 PM