Having spent 40 years on this planet with a relatively modest carbon footprint from flying, I never imagined that I would be a part of a landmark event in aviation. But on Sunday night, returning from Milan Malpensa (MXP) to London Heathrow (LHR), I unwittingly became involved in a milestone flight of such significance that I was awarded a free gift. Let me tell you more. LH1880 was the inaugural flight (or the ‘volo inaugurale’ to quote my memento) of Lufthansa’s service from the fashion capital of southern Europe to the fashion capital of the north. Passenger numbers for this special occasion were, if I’m honest, a tad disappointing. On a plane that could easily hold 150 people, we struggled to break into double figures. In fact, I think there were probably only two travellers for every one crew member. Nevertheless, it was a jolly affair and I was handed a key ring by an excited Italian steward to commemorate the occasion. The German carrier has a real identity and branding cr...
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